The Impact Method

For: Realtors, Clinics, Law Firms, SaaS Startups, Retail Brands, or Hospitality Businesses

Core Offer: A consulting & video strategy package designed to help small to mid-sized businesses organize and execute a content system that builds brand awareness, credibility, and lead generation — even if they’ve never created a video before.

📦 What Problem It Solves:

“We don’t know what kind of content to make, how often to post, or how it turns into leads.”

Most clients feel overwhelmed by content creation, unsure what works for their industry, or they’ve tried it before but lacked a consistent strategy.

🧠 Phase 1: Audit & Deep Dive (1 session – 90 min)

• Review their current online presence (socials, YouTube, website, Google ranking)

• Identify gaps in visibility, content quality, and brand clarity

• Map customer journey stages (awareness → engagement → inquiry → conversion)

Deliverable:

• PDF audit + screen recording walkthrough

• Visibility Scorecard (custom scoring system to show gaps)

🎥 Phase 2: Content Strategy Blueprint (1 session – 90 min)

• Build a 30–60 day content plan using the “Hero – Hub – Help” content method

• Hero = Brand/story videos

• Hub = Consistent posts (client tips, culture, testimonials)

• Help = Educational/explainer content

• Select best platforms based on their audience

• Show you how to script content and use b-roll/short-form strategy

Deliverable:

• Content Calendar Template

• Video Script Samples (3 tailored to their business)

• Platform Posting Guide

🎯 Phase 3: Lead Generation Integration (1 session – 60 min)

• Where to place video content to drive leads (website, ad funnel, email series, social proof)

• Setup guidance for YouTube channel, Google Business video posts, Instagram Reels strategy

• Optional: Ad targeting basics if you want to boost top performers

Deliverable:

• Visual Funnel Map (showing where each video belongs)

• Call-to-action swipe file + video caption samples

• Custom lead magnet video script idea (e.g., "What to ask before hiring a [service]")

Testimonials

Obtain an initial cost estimate

for your upcoming project.

FAQS

How much do you charge for videography?

Our pricing is flexible and based on the specific scope of your project. We offer tailored packages designed to deliver exceptional value. Reach out to us, share your vision or project details, and we'll collaborate closely to ensure the pricing is fair and aligned with your goals.

When will we receive our final project?

Every video has its own production schedule, so delivery times vary based on the type of project. Brand videos can take up to a month after filming to complete, while social media content can often be delivered as quickly as 24 hours.

How do we get started?

Reach out to us with a brief description of your project or idea. We'll schedule a discovery call to learn more about your vision, goals, and timeline. From there, we’ll recommend the best package for your needs and guide you through the next steps to kick off the project.

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